Yes, we build brands people don’t forget.
Trusted. Loved. Scaled. And built to stay.
WHAT WE DO
At Hall of Ventures our business model is rooted
in two core activities
1
In‒House Incubation
We don’t just invest — we build. Hall of Ventures develops supplement brands internally from the ground up. That includes identifying market gaps, formulating products with the highest scientific and quality standards, building brand identities, launching go-to-market strategies, and scaling operations.
2
Acquisition & Growth
We acquire and invest in 7‒figure supplement brands with proven traction and strong fundamentals. Hall ofV entures brings capital, experience, and operational power to help scale fast — without sacrificing brand integrity.
Why the name Hall of Ventures?
We see each brand we build or invest in as a venture worthy of entering a hall of excellence. This isn’t about quantity — it’s about legacy. Every venture we take on must meet our internal standard of long-term impact, innovation, and quality.
OUR VALUE STACK
Every brand we support benefits from the Hall of Ventures end-to-end growth framework
Product Development
From the first ingredient to the final capsule, we help brands design, source, and formulate products that deliver real results and meet the highest quality standards.
Brand Positioning
We build brands that stand out — with distinct storytelling, design, and identity. We turn functional supplements into beloved lifestyle products.
Operations
We streamline everything behind the scenes, from online store setup to fulfillment and automation — ensuring smooth customer experiences and scalable infrastructure.
Growth Marketing
Our in-house growth team launches and scales performance campaigns across paid channels, influencer partnerships, and conversion funnels that deliver ROI.
Organic Growth
We grow brands with long-term equity through SEO, content, ambassador programs, and strategic partnerships that drive consistent, unpaid traffic.he Textmenge in jedem Rasterelement bei, um ein ausgewogenes Erscheinungsbild zu erhalten
Strategic Support
We bring operational excellence to every portfolio company — from weekly KPI reviews to hiring top talent and launching into new markets.
Our Brands
Nature’s Intelligence, Bottled.
Problem: Shilajit was trending globally, but most products on the market lacked transparency, purity, and proven efficacy. Many were underdosed, poorly sourced, and unverifiable.
Solution: We spent over 3 years sourcing and developing the purest form of Shilajit we could find. With rigorous lab testing, data‒backed assurance, and premium German manufacturing, CodeNatura became the most trusted Shilajit brand in Europe — a flagship brand in the Hall of Ventures portfolio.
7PLRS
The Complete Stack for High Performers.
Problem: The supplement space is crowded with generic vitamin mixes that fail to meet bioavailability standards or address real performance needs.
Solution: We developed a single stack covering the 7 scientifically proven pillars of human performance. Partnering with one of Europe's top manufacturers, we created 7PLRS: a no‒compromise, once‒a‒day supplement for entrepreneurs, athletes, and peak performers. It’s a benchmark product within the HallofVentures ecosystem.
Our Founders
Belal Khalifa
Vision | Product | Operations
Belal is obsessed with building great products. Starting his career in graphic design, he transitioned into software development and eventually into full-spectrum product development. His strength lies in building systems that scale and brands that endure — the foundation of the Hall of Ventures philosophy.
Noah Kappel
Growth | Brand | Market Fit
Noah has worked with some of the biggest DTC brands in the U.S. He brings deep expertise in organic growth, trend detection, and market validation. His strategic eye helps new and existing brands find and own their category — a key asset to the HallofVentures growth strategy.
NEWS
